| Insider | Role | Holdings | Buy $ | Sell $ | Net $ |
|---|---|---|---|---|---|
| Laura Alber | PRESIDENT & CEO, Director | 888,524 | — | $86,849,221 | -$86,849,221 |
| Jeffrey Howie | EVP CHIEF FINANCIAL OFFICER | 34,138 | — | $15,713,841 | -$15,713,841 |
| David Randolph King | EVP GENERAL COUNSEL | 116,083 | — | $3,563,000 | -$3,563,000 |
| Karalyn Yearout | EVP CHIEF TALENT OFFICER | 20,195 | — | $3,240,431 | -$3,240,431 |
| Date | Insider | Side | Shares | Price | Value | Holdings After | % of Position |
|---|---|---|---|---|---|---|---|
| 2026-08-07 | Karalyn Yearout | SELL | 522 | $246.39 | $128,616 | 20,195 | 3% |
| 2026-08-04 | Karalyn Yearout | SELL | 1,000 | $250.00 | $250,000 | 20,717 | 5% |
| 2026-07-15 | Laura Alber | SELL | 1,000 | $219.10 | $219,100 | 922,524 | 0% |
| 2026-07-15 | Laura Alber | SELL | 8,553 | $220.02 | $1,881,831 | 913,971 | 1% |
| 2026-07-15 | Laura Alber | SELL | 5,190 | $220.92 | $1,146,575 | 908,781 | 1% |
| 2026-07-15 | Laura Alber | SELL | 16,894 | $222.05 | $3,751,313 | 891,887 | 2% |
| 2026-07-15 | Laura Alber | SELL | 3,363 | $222.74 | $749,075 | 888,524 | 0% |
| 2026-06-15 | Karalyn Yearout | SELL | 1,112 | $228.49 | $254,081 | 21,717 | 5% |
| 2026-06-08 | Karalyn Yearout | SELL | 522 | $203.07 | $106,003 | 22,829 | 2% |
| 2026-05-27 | Laura Alber | SELL | 15,000 | $200.00 | $3,000,000 | 923,524 | 2% |
| 2026-05-14 | Laura Alber | SELL | 7,302 | $171.93 | $1,255,433 | 951,222 | 1% |
| 2026-05-14 | Laura Alber | SELL | 9,689 | $172.72 | $1,673,484 | 941,533 | 1% |
| 2026-05-14 | Laura Alber | SELL | 2,609 | $173.78 | $453,392 | 938,924 | 0% |
| 2026-05-14 | Laura Alber | SELL | 400 | $174.57 | $69,828 | 938,524 | 0% |
| 2026-04-17 | Laura Alber | SELL | 15,000 | $200.00 | $3,000,000 | 958,524 | 2% |
| 2026-04-08 | Karalyn Yearout | SELL | 750 | $191.69 | $143,768 | 24,868 | 3% |
| 2026-04-08 | Karalyn Yearout | SELL | 1,517 | $192.88 | $292,599 | 23,351 | 6% |
| 2026-04-08 | Jeffrey Howie | SELL | 340 | $187.11 | $63,617 | 35,217 | 1% |
| 2026-04-08 | Jeffrey Howie | SELL | 666 | $188.04 | $125,235 | 34,551 | 2% |
| 2026-04-08 | Jeffrey Howie | SELL | 191 | $188.79 | $36,059 | 34,360 | 1% |
| 2026-04-08 | Jeffrey Howie | SELL | 50 | $190.45 | $9,522 | 34,310 | 0% |
| 2026-04-08 | Jeffrey Howie | SELL | 116 | $191.20 | $22,179 | 34,194 | 0% |
| 2026-04-08 | Jeffrey Howie | SELL | 24 | $192.29 | $4,615 | 34,170 | 0% |
| 2026-04-08 | Jeffrey Howie | SELL | 32 | $193.23 | $6,183 | 34,138 | 0% |
| 2026-03-26 | Jeffrey Howie | SELL | 1,749 | $179.37 | $313,718 | 65,073 | 3% |
| 2026-03-26 | Jeffrey Howie | SELL | 21,915 | $180.24 | $3,949,960 | 43,158 | 34% |
| 2026-03-26 | Jeffrey Howie | SELL | 4,114 | $181.22 | $745,539 | 39,044 | 10% |
| 2026-03-26 | Jeffrey Howie | SELL | 3,800 | $182.15 | $692,170 | 35,244 | 10% |
| 2026-03-26 | Jeffrey Howie | SELL | 1,106 | $183.11 | $202,520 | 34,138 | 3% |
| 2026-03-16 | Laura Alber | SELL | 5,162 | $181.66 | $937,729 | 801,375 | 1% |
| 2026-03-16 | Laura Alber | SELL | 7,926 | $182.61 | $1,447,367 | 793,449 | 1% |
| 2026-03-16 | Laura Alber | SELL | 1,799 | $183.70 | $330,476 | 791,650 | 0% |
| 2026-03-16 | Laura Alber | SELL | 3,822 | $184.65 | $705,732 | 787,828 | 0% |
| 2026-03-16 | Laura Alber | SELL | 1,291 | $185.54 | $239,532 | 786,537 | 0% |
| 2026-01-15 | Laura Alber | SELL | 7,731 | $205.91 | $1,591,890 | 833,806 | 1% |
| 2026-01-15 | Laura Alber | SELL | 5,822 | $206.84 | $1,204,222 | 827,984 | 1% |
| 2026-01-15 | Laura Alber | SELL | 11,699 | $207.85 | $2,431,637 | 816,285 | 1% |
| 2026-01-15 | Laura Alber | SELL | 9,748 | $208.33 | $2,030,801 | 806,537 | 1% |
| 2026-01-14 | Karalyn Yearout | SELL | 767 | $205.16 | $157,358 | 13,236 | 5% |
| 2025-11-26 | Laura Alber | SELL | 12,161 | $181.07 | $2,201,992 | 846,927 | 1% |
| 2025-11-25 | Laura Alber | SELL | 5,194 | $175.60 | $912,066 | 871,733 | 1% |
| 2025-11-25 | Laura Alber | SELL | 1,456 | $176.53 | $257,028 | 870,277 | 0% |
| 2025-11-25 | Laura Alber | SELL | 1,676 | $178.05 | $298,412 | 868,601 | 0% |
| 2025-11-25 | Laura Alber | SELL | 253 | $179.21 | $45,340 | 868,348 | 0% |
| 2025-11-25 | Laura Alber | SELL | 9,260 | $180.52 | $1,671,615 | 859,088 | 1% |
| 2025-09-24 | Karalyn Yearout | SELL | 3,500 | $198.79 | $695,765 | 14,003 | 20% |
| 2025-09-18 | Jeffrey Howie | SELL | 322 | $196.67 | $63,328 | 36,969 | 1% |
| 2025-09-18 | Jeffrey Howie | SELL | 134 | $197.64 | $26,484 | 36,835 | 0% |
| 2025-09-18 | Jeffrey Howie | SELL | 1,558 | $198.90 | $309,886 | 35,277 | 4% |
| 2025-09-18 | Jeffrey Howie | SELL | 1,139 | $199.52 | $227,253 | 34,138 | 3% |
| 2025-09-15 | Laura Alber | SELL | 1,062 | $196.81 | $209,012 | 965,865 | 0% |
| 2025-09-15 | Laura Alber | SELL | 1,318 | $197.59 | $260,424 | 964,547 | 0% |
| 2025-09-15 | Laura Alber | SELL | 5,667 | $198.90 | $1,127,166 | 958,880 | 1% |
| 2025-09-15 | Laura Alber | SELL | 49,569 | $200.02 | $9,914,791 | 909,311 | 5% |
| 2025-09-15 | Laura Alber | SELL | 32,278 | $200.83 | $6,482,391 | 877,033 | 4% |
| 2025-09-15 | Laura Alber | SELL | 106 | $201.32 | $21,340 | 876,927 | 0% |
| 2025-09-08 | David Randolph King | SELL | 17,500 | $203.60 | $3,563,000 | 98,560 | 15% |
| 2025-07-15 | Laura Alber | SELL | 4,475 | $165.80 | $741,955 | 992,452 | 0% |
| 2025-07-15 | Laura Alber | SELL | 6,291 | $166.86 | $1,049,716 | 986,161 | 1% |
| 2025-07-15 | Laura Alber | SELL | 4,736 | $167.71 | $794,275 | 981,425 | 0% |
| 2025-07-15 | Laura Alber | SELL | 6,606 | $168.90 | $1,115,753 | 974,819 | 1% |
| 2025-07-15 | Laura Alber | SELL | 3,994 | $169.62 | $677,462 | 970,825 | 0% |
| 2025-07-15 | Laura Alber | SELL | 3,898 | $170.94 | $666,324 | 966,927 | 0% |
| 2025-07-01 | Jeffrey Howie | SELL | 48 | $163.16 | $7,832 | 38,340 | 0% |
| 2025-07-01 | Jeffrey Howie | SELL | 250 | $164.59 | $41,148 | 38,090 | 1% |
| 2025-07-01 | Jeffrey Howie | SELL | 144 | $165.46 | $23,826 | 37,946 | 0% |
| 2025-07-01 | Jeffrey Howie | SELL | 327 | $166.48 | $54,439 | 37,619 | 1% |
| 2025-07-01 | Jeffrey Howie | SELL | 251 | $167.49 | $42,040 | 37,368 | 1% |
| 2025-07-01 | Jeffrey Howie | SELL | 739 | $169.18 | $125,024 | 36,629 | 2% |
| 2025-07-01 | Jeffrey Howie | SELL | 1,634 | $169.79 | $277,437 | 34,995 | 4% |
| 2025-07-01 | Jeffrey Howie | SELL | 282 | $170.91 | $48,197 | 34,713 | 1% |
| 2025-07-01 | Jeffrey Howie | SELL | 325 | $172.03 | $55,910 | 34,388 | 1% |
| 2025-06-02 | Jeffrey Howie | SELL | 332 | $154.91 | $51,430 | 42,056 | 1% |
| 2025-06-02 | Jeffrey Howie | SELL | 678 | $155.94 | $105,727 | 41,378 | 2% |
| 2025-06-02 | Jeffrey Howie | SELL | 966 | $156.74 | $151,411 | 40,412 | 2% |
| 2025-06-02 | Jeffrey Howie | SELL | 1,744 | $157.92 | $275,412 | 38,668 | 4% |
| 2025-06-02 | Jeffrey Howie | SELL | 256 | $158.75 | $40,640 | 38,412 | 1% |
| 2025-06-02 | Jeffrey Howie | SELL | 24 | $159.46 | $3,827 | 38,388 | 0% |
| 2025-05-29 | Laura Alber | SELL | 3,201 | $162.62 | $520,547 | 1,023,726 | 0% |
| 2025-05-29 | Laura Alber | SELL | 15,481 | $163.82 | $2,536,097 | 1,008,245 | 2% |
| 2025-05-29 | Laura Alber | SELL | 3,869 | $164.87 | $637,882 | 1,004,376 | 0% |
| 2025-05-29 | Laura Alber | SELL | 7,449 | $165.85 | $1,235,417 | 996,927 | 1% |
| 2025-05-01 | Jeffrey Howie | SELL | 2,237 | $156.21 | $349,442 | 44,151 | 5% |
| 2025-05-01 | Jeffrey Howie | SELL | 1,102 | $157.17 | $173,201 | 43,049 | 2% |
| 2025-05-01 | Jeffrey Howie | SELL | 661 | $158.08 | $104,491 | 42,388 | 2% |
| 2025-04-22 | Jeffrey Howie | SELL | 215 | $140.41 | $30,188 | 47,088 | 0% |
| 2025-04-22 | Jeffrey Howie | SELL | 467 | $141.68 | $66,165 | 46,621 | 1% |
| 2025-04-22 | Jeffrey Howie | SELL | 125 | $142.13 | $17,766 | 46,496 | 0% |
| 2025-04-22 | Jeffrey Howie | SELL | 108 | $143.78 | $15,528 | 46,388 | 0% |
| 2025-04-09 | Karalyn Yearout | SELL | 3,000 | $150.39 | $451,170 | 21,505 | 12% |
| 2025-04-09 | Karalyn Yearout | SELL | 1,718 | $151.36 | $260,036 | 19,787 | 8% |
| 2025-04-09 | Karalyn Yearout | SELL | 2,682 | $152.49 | $408,978 | 17,105 | 14% |
| 2025-04-09 | Karalyn Yearout | SELL | 600 | $153.43 | $92,058 | 16,505 | 4% |
| 2025-03-27 | Jeffrey Howie | SELL | 1,835 | $163.30 | $299,656 | 80,865 | 2% |
| 2025-03-27 | Jeffrey Howie | SELL | 6,368 | $164.85 | $1,049,765 | 74,497 | 8% |
| 2025-03-27 | Jeffrey Howie | SELL | 14,322 | $165.76 | $2,374,015 | 60,175 | 19% |
| 2025-03-27 | Jeffrey Howie | SELL | 12,530 | $166.52 | $2,086,496 | 47,645 | 21% |
| 2025-03-27 | Jeffrey Howie | SELL | 1,257 | $167.38 | $210,397 | 46,388 | 3% |
| 2025-03-27 | Laura Alber | SELL | 4,817 | $163.78 | $788,928 | 1,043,557 | 0% |
| 2025-03-27 | Laura Alber | SELL | 1,734 | $164.68 | $285,555 | 1,041,823 | 0% |
| 2025-03-27 | Laura Alber | SELL | 10,056 | $165.76 | $1,666,883 | 1,031,767 | 1% |
| 2025-03-27 | Laura Alber | SELL | 11,532 | $166.53 | $1,920,424 | 1,020,235 | 1% |
| 2025-03-27 | Laura Alber | SELL | 1,861 | $167.42 | $311,569 | 1,018,374 | 0% |
| 2025-02-27 | Jeffrey Howie | SELL | 443 | $192.36 | $85,215 | 47,353 | 1% |
| 2025-02-27 | Jeffrey Howie | SELL | 245 | $194.12 | $47,559 | 47,108 | 1% |
| 2025-02-27 | Jeffrey Howie | SELL | 553 | $195.39 | $108,051 | 46,555 | 1% |
| 2025-02-27 | Jeffrey Howie | SELL | 167 | $196.27 | $32,777 | 46,388 | 0% |
| 2025-01-21 | Laura Alber | SELL | 10,913 | $206.58 | $2,254,408 | 978,753 | 1% |
| 2025-01-21 | Laura Alber | SELL | 19,616 | $207.65 | $4,073,262 | 959,137 | 2% |
| 2025-01-21 | Laura Alber | SELL | 12,183 | $208.63 | $2,541,739 | 946,954 | 1% |
| 2025-01-21 | Laura Alber | SELL | 2,206 | $209.71 | $462,620 | 944,748 | 0% |
| 2025-01-21 | Laura Alber | SELL | 82 | $210.31 | $17,245 | 944,666 | 0% |
| 2024-12-02 | Jeffrey Howie | SELL | 371 | $174.74 | $64,829 | 49,177 | 1% |
| 2024-12-02 | Jeffrey Howie | SELL | 1,001 | $177.20 | $177,377 | 48,176 | 2% |
| 2024-12-02 | Jeffrey Howie | SELL | 1,688 | $178.01 | $300,481 | 46,488 | 4% |
| 2024-12-02 | Jeffrey Howie | SELL | 100 | $178.75 | $17,875 | 46,388 | 0% |
| 2024-11-15 | Laura Alber | SELL | 16,317 | $130.02 | $2,121,536 | 1,014,639 | 2% |
| 2024-11-15 | Laura Alber | SELL | 23,605 | $130.81 | $3,087,770 | 991,034 | 2% |
| 2024-11-15 | Laura Alber | SELL | 78 | $131.45 | $10,253 | 990,956 | 0% |
| 2024-09-16 | Laura Alber | SELL | 5,095 | $143.92 | $733,272 | 1,065,861 | 0% |
| 2024-09-16 | Laura Alber | SELL | 19,385 | $144.98 | $2,810,437 | 1,046,476 | 2% |
| 2024-09-16 | Laura Alber | SELL | 10,765 | $145.83 | $1,569,860 | 1,035,711 | 1% |
| 2024-09-16 | Laura Alber | SELL | 4,755 | $146.59 | $697,035 | 1,030,956 | 0% |